Lessons from Gary
Watch Gary Erickson’s 2012 TEDx Talk
On April of 2000, Clif Bar Owner and Founder, Gary Erickson, turned down a $120 million offer to buy Clif Bar & Company. Instead of taking it easy the rest of his life, Gary decided to keep Clif Bar private and pursue a unique business model known as the Five Aspirations – Sustaining our Business, Brands, People, Community and the Planet.
In his TEDxUChicago talk, Gary recounts the amazing story of Clif Bar from a homemade energy bar to an internationally recognized brand. He shares his philosophy on life and business; and his realization to live life on the “white road”.
Slideshow: Team Clif Bar Cycling in Nicaragua
The Team CLIF Bar cycling squad is definitely a criterium team. They spend most evenings from Apr...
Infographic: How Strength Training and Protein Build Muscle
Benefits of Organic Almonds
This is why we add almonds to so many of our bars