Clif products with ingredients

Good Food That Does Good

Food has the power to do more than fuel us. That’s why we craft foods to energize our bodies and then go even further, by benefiting the people who grow our food and the planet as a whole.

Learn more about what goes into our purposefully crafted foods.

Assortment of Clif Bar products

Energy & Nutrition from Plants

Clif Bar was born on a bike and built with athletes in mind. Today we continue to make organic, plant-based energy food that begins with a recipe and the latest nutrition science—and not just for performance. We make a wide range of foods expertly designed for different moments— from the epic to the everyday.

ACTIVE NUTRITION

Fuel Your Next Personal Best

With carbohydrates for energy or a blend of carbs and protein for recovery, these foods deliver nutrition to sustain active bodies and help optimize performance.

Man running in city
Man carrying red bike wearing helmet

Find the Right Fuel for Your Sport

Different activities demand different nutrition. Discover the fuel you need to perform at your best.

 

EVERYDAY SNACKS

Goodness on the Go

With a balanced mix of craveable, plant-based ingredients and positive nutrients, these snacks provide on-the-go nutrition to support everyday wellness goals.

Woman with backpack and Clif Bar
Person cutting brussels sprout on cutting board

Our Latest Nutrition Resources 

Our team of expert dietitians has brought together articles, playbooks, and infographics to help you learn about healthy eating and energizing any moment in your day.

 

FUEL FOR KIDS

Designed for Your Little Ones

Sized for little hands and made with delicious, wholesome ingredients like organic oats, these bars are crafted to keep active kids going—whether they’re on the field or on the move. 

Kids running and playing

Kid with curly hair balancing a Zbar on his head

Nutritious Snacks for Active Kids 

Dietitian and mom Jenna Braddock shares her advice on how to fuel imaginative playtime with fun snacks and recipe ideas.

KEY INGREDIENTS

Delivering Energy and Enjoyment

Our recipes are built around wholesome, recognizable, plant-based ingredients—like oats, almonds, and dates—that provide quality energy and “real” enjoyment. Here are some of the ingredients we’re focusing on when cooking up a new recipe:

  • Energizing Carbohydrates: Whole grains, Dried Fruit, Sugar

  • Functional Fats: Nuts, Nut Butters, Seeds

  • Plant-Powered Protein: Soy, Peas, Nuts

  • Authentic Flavor: Spices, Seasonings, Cocoa, Natural flavors

Field of rolled oats

Responsibly Sourced Ingredients

Selecting and sourcing ingredients can be a catalyst for change. That’s why we are committed to using ingredients grown and harvested in a way that is respectful of the planet and the people who grow and make our food.

Organic by the Numbers


1.6 BILLION

pounds of organic ingredients purchased since 2003.

80%

of all ingredients we purchase are USDA organic or Rainforest Alliance Certified™.


Farmworker holding lettuce

Organic for Good

We believe in creating a healthier, more just, and sustainable food system. For us that starts with organic

CLIF BAR Chocolate Chip and Nut Butter Chocolate Peanut Butter with fruits and vegetables

Sustainability Seals & Certifications

Third-party sustainability seals and certifications provide verified guidance on how ingredients make their way from seed to shelf. Discover more about these symbols.

Windmills climate action

Sustainably Made

Volunteers cleaning trash from river

Our Goals for Zero Waste

We’re reimagining everything from our bakeries to our packaging to find ways to divert waste from landfills. Learn more about our goals and progress.

Clif Bar Bakery

Commitment to Clean Energy

From our LEED certified CLIF bakeries to using renewable electricity, we are taking actions to reduce our ecological footprint in everything we do.