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Reporters & Editors, Nice to Meet You

Thanks for your interest in Clif Bar & Company. Here’s our media kit. If you have any other needs, please don’t hesitate to contact us.

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Featured Stories

CLIF® Organic Energy Food Delivers Innovative Real Food Pouches for Athletes in both Sweet and Savory Recipes

Next Generation Sports Nutrition Brings Flavors like Delicious Banana Beet with Ginger and Pizza ...

CLIF® Organic Energy Food Delivers Innovative Real Food Pouches for Athletes in both Sweet and Savory Recipes

Introducing the CLIF Builder’s Newest Flavor, Chocolate Hazelnut

Introducing the CLIF Builder’s Newest Flavor, Chocolate Hazelnut
Company Info

Honors & Awards

At Clif Bar & Company we are honored to have received acknowledgment and recognition from a&n...

Honors & Awards

Milestones and Timeline - Our Five Aspirations

The inspiration to create a better tasting energy bar occurred during a day-long, 175 mile bike r...

Milestones and Timeline - Our Five Aspirations

The Five Aspirations

Sustaining our living company

The Five Aspirations
Company

The Clif Bar & Company Story

Building a sustainable business

The Clif Bar & Company Story

How We Got Started

It began with a 175-mile bicycle ride

How We Got Started
Company

Life at Clif Bar

Employee Benefits

Life at Clif Bar
Company Bios

Gary Erickson

Founder, Owner & Co-CVO - Clif Bar & Company

Gary Erickson

Kit Crawford

Owner & Co-CVO - Clif Bar & Company

Kit Crawford

Kevin Cleary

CEO - Clif Bar & Company

Kevin Cleary

Michelle Ferguson

EVP of Marketing - Clif Bar & Company

Michelle Ferguson

Resource Downloads

Brand logos, recent product images, and company photos are available for download here.

Press releases

CLIF® Organic Energy Food Delivers Innovative Real Food Pouches for Athletes in both Sweet and Savory Recipes

Next Generation Sports Nutrition Brings Flavors like Delicious Banana Beet with Ginger and Pizza ...

CLIF® Organic Energy Food Delivers Innovative Real Food Pouches for Athletes in both Sweet and Savory Recipes

Introducing the CLIF Builder’s Newest Flavor, Chocolate Hazelnut

Introducing the CLIF Builder’s Newest Flavor, Chocolate Hazelnut

CLIF® Bar Announces the Release of Two New Flavors, Berry Pomegranate Chia and Nuts & Seeds

CLIF® Bar Announces the Release of Two New Flavors, Berry Pomegranate Chia and Nuts & Seeds

Voluntary Market Withdrawal of 15-Packs and 6-Packs of White Chocolate Macadamia Gluten Free LUNA® Bars

Contact: Keely Wachs 510-596-6659 kwachs@clifbar.com   FOR IMMEDIATE RELEASE – De...

Voluntary Market Withdrawal of 15-Packs and 6-Packs of White Chocolate Macadamia Gluten Free LUNA® Bars

LUNA® Gets Sweeter with New Gluten Free Portfolio

Introducing First New Gluten Free Flavor: Chocolate Cupcake

LUNA® Gets Sweeter with New Gluten Free Portfolio

CLIF® Bar Gives Back With Seasonal Flavors

CLIF Bar Celebrates the Holidays with Popular, Limited-Edition Seasonal Flavors: Iced Gingerbread...

CLIF® Bar Gives Back With Seasonal Flavors

14th Annual LUNAFEST® Kicks Off Season with Award-winning Filmmaker, Jen McGowan

National Touring Short Film Festival Premieres in San Francisco to Celebrate Game Changing Spirit...

14th Annual LUNAFEST® Kicks Off Season with Award-winning Filmmaker, Jen McGowan

Ohio 8-Year-Old Wins CLIF Kid Backyard Game of the Year Contest

CLIF Kid® Awards $10,000 Scholarship for Original Backyard Game

Ohio 8-Year-Old Wins CLIF Kid Backyard Game of the Year Contest

CLIF® Bar Inspires Outdoor Adventure with Meet the Moment®

Adventurers Challenged to Embrace the Elements While Generating Donations for Non-Profits

CLIF® Bar Inspires Outdoor Adventure with Meet the Moment®

CLIF® Bar Joins PeopleForBikes National Movement

Energy Bar Maker Commits to Supporting Effort to Get More People on Bikes

CLIF® Bar Joins PeopleForBikes National Movement

Clif Bar & Company Launches New Kitchen Crafted Bar in Canada Made with Organic Fruit, Nuts and Chocolate:

CLIF MOJO® Fruit & Nut and CLIF MOJO® Dark Chocolate offer great tasting and nutritious source ...

Clif Bar & Company Launches New Kitchen Crafted Bar in Canada Made with Organic Fruit, Nuts and Chocolate:

CLIF® Bar Sponsors Its First-Ever Climbing Competition in Japan with World-Class Athletes Chris Sharma and Yuji Hirayama:

Erickson’s Book “Raising the Bar” to be Released in Japanese

CLIF® Bar Sponsors Its First-Ever Climbing Competition in Japan with World-Class Athletes Chris Sharma and Yuji Hirayama:

Bye-bye Screen Time, Kids Love to Play Outside

CLIF Kid® Launches Fourth Annual Backyard Game of the Year to Promote Outdoor Play EMERYVILLE, C...

Bye-bye Screen Time, Kids Love to Play Outside

CLIF® Kit’s Organic™ Expands Gluten-Free Line with Fruit and Seed Bar:

New Snack Bars Made with all Organic Fruit and Seeds

CLIF® Kit’s Organic™ Expands Gluten-Free Line with Fruit and Seed Bar:

New Kids’ Snack Bar Makes Portable Protein Delicious, Nutritious:

CLIF Kid® announces Zbar Protein™, new Zbar™ flavor Iced Lemon Cookie

New Kids’ Snack Bar Makes Portable Protein Delicious, Nutritious:

CLIF MOJO® Introduces Snack Bars Bars Crafted With Fruit, Nuts and Chunks of Organic Dark Chocolate

CLIF MOJO® Fruit & Nut and CLIF MOJO® Dark Chocolate offer a great-tasting, nutritious source o...

CLIF MOJO® Introduces Snack Bars Bars Crafted With Fruit, Nuts and Chunks of Organic Dark Chocolate

New Year, New Ways for Kids to Eat Those Veggies!:

New CLIF Kid Zfruit + Veggie™ ropes make nutritious, on-the-go snacking fun and easy

New Year, New Ways for Kids to Eat Those Veggies!:

LUNA® Feeds Women’s Need for a Nutritious and Indulgent Snack with New LUNA Protein Flavors

Introducing LUNA Protein Lemon Vanilla and Chocolate Coconut Almond

LUNA® Feeds Women’s Need for a Nutritious and Indulgent Snack with New LUNA Protein Flavors